Ness Labs · Productivity · Personal Development · Online Education · United Kingdom
London-based neuroscientist and former Google marketing lead who founded Ness Labs, a paid learning community on mindful productivity, and wrote the book Tiny Experiments (Avery, 2025).
Anne-Laure Le Cunff is a neuroscientist, writer and entrepreneur based in London. According to her personal website, she holds an MSc in Applied Neuroscience and a PhD in Psychology & Neuroscience from King's College London, where she is a UKRI-funded researcher at the Institute of Psychiatry, Psychology & Neuroscience studying the neuroscience of curiosity. Before that she worked at Google as global marketing lead for Google Fit and was a founder in residence at Entrepreneur First. A profile on Women Make states she was born in Paris; her year of birth was not found in any public source.
She founded Ness Labs, which describes itself as a learning community for knowledge workers. The UK Companies House register lists NESS LABS LTD (company number 10681639), incorporated on March 21, 2017, as active, with Le Cunff as a director since that date and her nationality recorded as French.
Her main channel is the Ness Labs newsletter, which her own site says reaches more than 130,000 subscribers each week (another speaker profile gives 120,000); there is no independent figure. She also publishes on YouTube as @neuranne, where the channel showed 19.9K subscribers when read on September 14, 2026, and is active on Instagram, LinkedIn and X under the same handle.
What she sells, as listed on nesslabs.com: an annual Ness Labs Membership at $49 per year (online community, peer-learning sessions, self-guided experiments, guest workshops, coworking and a library of recorded sessions and worksheets) and a Fellowship tier at $249 per year that adds a private mastermind, group coaching sessions, the guided ORCA training programme and an experimental leadership course. The Experimental Leader is also sold on its own as a self-paced video course (about 3.5 hours, six modules plus a bonus module on AI) for $499 with lifetime access. Her site also offers paid one-hour 1:1 consultations, but on September 14, 2026 the page said no consultation times were available and showed no price.
Her book Tiny Experiments: How to Live Freely in a Goal-Obsessed World was published by Avery (Penguin Random House) on March 4, 2025, with a US hardcover list price of $32.00, and by Profile Books in the UK. Penguin Random House labels it a best seller. The book argues for replacing rigid goal-setting with small, time-bound personal experiments.
On reputation, what can be verified is limited to her academic affiliation, the company register entry and the publisher's record. Promotional material for the book mentions coverage in outlets such as the Financial Times, Wired and Forbes, but the specific articles were not checked for this profile. No public controversy, regulatory action or court decision under her name or Ness Labs was found in the sources consulted; the UK Companies House record for Ness Labs Ltd was checked on September 14, 2026. Revenue and member numbers mentioned in older founder interviews are self-reported and not included here.
Objective facts about their offer, taken from public sources. We don't rate the quality of the programs or the results you may get.
6 official channels
Small audience
Facts checked on Sep 15, 2026.
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| Program | Type | Published price | Link |
|---|---|---|---|
| Ness Labs Membership Annual membership to the Ness Labs online community with peer-learning sessions, self-guided experiments, expert guest workshops, coworking sessions and a library of recordings and worksheets. | Community | $49 Checked Sep 15, 2026 | View |
| Ness Labs Fellowship Annual higher tier that adds a private mastermind, group coaching sessions, the guided ORCA training programme, an experimental leadership course and priority access to the Annual Review workshop. | Mentorship | $249 Checked Sep 15, 2026 | View |
| The Experimental Leader Self-paced video course of about 3.5 hours for managers and founders on running experiments and decisions in teams, with templates, AI prompts, a private community and lifetime access. | Course | $499 Checked Sep 15, 2026 | View |
| Tiny Experiments: How to Live Freely in a Goal-Obsessed World Book published by Avery (Penguin Random House) on March 4, 2025, on using small personal experiments instead of rigid goals. US hardcover list price. | Book | $32 Checked Sep 15, 2026 | View |
Prices are those published by the mentor on the date checked and may change. “Not published” means we couldn't find a public price.
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She is a London-based neuroscientist at King's College London and the founder of Ness Labs. Before her PhD she worked at Google as global marketing lead for Google Fit. She writes the Ness Labs newsletter and is the author of Tiny Experiments (2025).
The Ness Labs pricing page lists the Membership at $49 per year and the Fellowship at $249 per year. The Fellowship adds a private mastermind, group coaching, the guided ORCA training programme and an experimental leadership course.
It is a self-paced video course taught by Le Cunff, recorded with a live audience, with six core modules, a bonus module on AI, templates and access to a private community. Its sales page lists it at $499 as a one-time payment with lifetime access.
Tiny Experiments: How to Live Freely in a Goal-Obsessed World (Avery, March 4, 2025) proposes swapping fixed, linear goals for small, time-limited experiments that are reviewed and adjusted. The US hardcover lists at $32.00 and runs 304 pages.
What can be checked: Ness Labs Ltd is an active UK company registered in 2017 with Le Cunff as director, she is listed as a researcher at King's College London, and her book is published by Penguin Random House. Subscriber and member figures come from her own sites. No regulatory action or court decision about her or the company appeared in the sources reviewed for this profile.
Yes. The weekly Ness Labs newsletter and the articles on nesslabs.com are free, and she posts videos on her YouTube channel @neuranne. The community, the Fellowship and the leadership course are paid.
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